Cover of Hug Your Haters: How to Embrace Complaints and Keep Your Customers by Jay Baer.

Hug Your Haters

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Jay Baer

13 min read
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overview
As a business owner, you might have been contacted by many haters — people who are very displeased and complain about your products or services — and you do everything to ignore them. Hug Your Haters seeks to teach people, especially business owners, how to deal with customer complaints and reputation-damaging reviews in a way that yields a positive impact.

Jay Baer is a keynote speaker, digital marketing expert, entrepreneur, and author. He is the president of Convince & Convert, an online customer service and digital marketing consultancy and media company. Jay Baer contributes articles to Inc., Entrepreneur, and Forbes.com; writes the world’s #1 content marketing blog; and hosts several award-winning podcasts. His books are mentioned in many sources like Forbes, CNBC, Fortune, and Inc42.

“Haters are not your problem. . . . Ignoring them is.” ~ Jay Baer