Cover of The E-Myth Revisited: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber.

The E-Myth Revisited

Summarized key ideas & insights

Michael E. Gerber

19 min read
7 insights
overview

What’s inside


Could running a business be less about skill and more about strategy? Transform the impact of rethinking your approach to management, offer a fresh perspective, and build the systems that work.


You’ll learn


• Why skill isn't enough for success


• What makes businesses fail early


• How distinct roles impact growth


• What the franchise model teaches


About the author


Michael E. Gerber is celebrated as the world’s foremost small business guru, influencing countless companies globally over four decades. He authored a management series to revolutionize small business practices worldwide​.